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OP-ED

The leader who plants the tree of his own muzzle

Ai është si gjysma e pemës së tharë në posterin e Rilindjes: duke parë vetëm nga e shkuara, dhe duke premuar vetëm të ardhmen, nuk është dot asnjëra.

Politiko 2023-04-24 17:44:03
The leader who plants the tree of his own muzzle

Alfred Lela

There is something that, at first glance, seems to jump in the public communication of the campaign of Edi Rama and SP. In (the media) language, they say they do not know Sali Berisha, he is dead, etc. In visible and invisible ways, they have sponsored the opposition party of the "Bashke Fitomje" coalition, the Bashka-Aliebaj campaign. What they say, however, strongly contrasts with what they do concerning the disregard Euro-Atlantic they have for Berisha. The former prime minister is the central image and message of their campaign.

The slogan and electoral posters of the Socialist Party have the smiling Rama and, below them, Berisha and the sullen Meta. The denigration of the opponent has been chosen instead of the electoral proposal. The cringe starts right there when the question arises: well, why are you invested in those you say you ignore? You, the prime minister of the future, why do you speak in the past?

There is something wrong with them or something that is not understood. Is Rama running a campaign to denigrate the opponent, or is he attacking the only real and robust opponent he has in the race, who scares the most on the battlefield?

Another detail of the campaign betrays Rama and Veliaj. They promise not to run an expensive campaign and, most likely, to use this money to plant trees. But this is not happening; the opposite is happening.

Since both the prime minister and the mayor are pleased to mention the campaign and expenses to Berisha, what could they say about the countless posters, electric signs (City lights) of the city in Tirana, and giant billboards on all axes roads of the country, swollen with the portrait of the laughing leader and the opposing leaders who are sulking?!

Are these expensive electoral advertising or trees of the orbital forest, which, since they come from the future, we of the past cannot distinguish as trees but take them for political aggression? It can be said that the only tree that Rama and Veliaj are planting is the cult of the supreme leader. And the trunk of a negative campaign is symbolized in their electoral slogan, where the past is a withered tree and the future (only through them) a purchase that has covered all the mountains.

In summary, a government and prime minister who has done so many good things for the country would have to be based on cheerful tones. Only in this way would he contrast with the opponent, whom he paints as the embodiment of negativity.

This great propaganda and electoral effort shows a problem. As pointed out before, all these abracadabras to keep power, as opposed to removing it, prove that Rama is not. He is like the half-dried tree in the Rilindja poster: looking only from the past and promising only the future because it cannot be either. 

 

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