
Did you know that every year only 17% of the 50 million tons of electronic devices in waste are recycled? The remaining percentage remains in landfills, river banks, seas or oceans. It is also estimated that the amount of electronic waste by 2030 will reach up to 74 million tons per year, which has forced global manufacturers to change production processes in order to reduce harmful waste. Also, the public is increasingly talking about the impact of cardboard boxes on the environment, which are mainly used for packaging electronic devices when the material is not recycled properly.
With this phenomenon in mind, Samsung Electronics last year introduced an innovative eco-friendly packaging for special TV models, which is now present in the latest Neo QLED series for 2021.
Created from recycled corrugated cardboard, this packaging not only does not contribute to environmental pollution during production, but also has numerous practical and aesthetic applications. The new Samsung Neo QLED TV boxes can easily be turned into a cardboard house for pets, a bookshelf, a flower stand or a shelf for office equipment.
On the occasion of World Environment Day on June 5, Samsung launched the "Small World" campaign in collaboration with a Dutch artist known as Papersmith . This collaboration created a special collection of cardboard packages, where Samsung allows you to give a new life to packaging in the form of decorative patterns of buildings, animals and plants. Moreover, users all over the world have the opportunity to join this project by downloading twelve free character models from the Little World campaign, while also sharing them on social media with the hashtag #ReimagineABetterPlanet .
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